Vape marketers combine big tobacco’s branding history with new strategies

Vape marketers combine big tobacco’s branding history with new strategies

By Discovery Lean Six Sigma

0/5 stars (0 votes)

Since the very first vape product hit the market, something curious has happened as they managed to sneak in under the radar, using branding and advertising strategies that Big Tobacco has not been allowed to do for years. Eventually regulation may turn against them, but for now, marketing vape products is a little like the ...



Original: https://www.innovationexcellence.com/blog/2018/11/02/vape-marketers-combine-big-tobaccos-branding-history-with-new-strategies/
By: Dan Blacharski
Posted: November 2, 2018, 5:41 pm

comments powered by Disqus

Discovery Lean Six Sigma

Dummy user for scooping articles

I'm a dummy user created for scooping  great articles in the network for the community.